About butter LONDON
We Believe in Rock and Roll. Great Britain. And Fashion.

By transforming catwalk trends to custom nail colour palettes, butter LONDON has developed a passionate following. butter LONDON is the cult phenomenon of the nail industry and is fast becoming famous for our high fashion, 3 Free (non-toxic) nail lacquers and revolutionary waterless nail services. butter LONDON products are formulated without the use of the harmful ingredients like Formaldehyde, Toluene, DBP or Parabens. butter LONDON was the first company to sell non-toxic nail lacquer in the United States.
 
butter LONDON Authenticity and why fashion designers love our lacquer Nonie Creme, Founding Creative Director of butter LONDON, has been a backstage fixture at Fashion Week her entire career. She has longstanding relationships with designers who love butter LONDON for the authenticity of the experience. Nonie and the designers sit together, discuss the designer’s muse, look at the collection, and arrive at a bespoke colour just for them. Nails are a fashion accessory and can have a huge impact on an outfit, so getting them right is crucial. It’s a unique process, and ensures that the designers have creative input and control over their catwalk beauty look, which is incredibly important.

butter LONDON’s fashionable friends include designers like Alexander Wang, Victoria Beckham, Betsey Johnson, Vena Cava, Calvin Klein, Issa, Rachel Zoe, and many more. butter LONDON is honoured and delighted to be a part of their world, and they help to ensure that butter LONDON customers receive genuine, high fashion colours.